Gun violence is a contemporary global human rights issue. Gun-related violence threatens our most fundamental human right, the right to life.

Gun violence is a daily tragedy affecting the lives of individuals around the world. More than 500 people die every day because of violence committed with firearms.

Anyone can be affected by firearm violence but in certain situations gun violence disproportionately impacts communities of colour, women and other marginalized groups in society.

Sometimes, the mere presence of firearms can make people feel threatened and fearful for their lives with severe and long-term psychological effects on individuals and whole communities.

We pride ourselves in being a company that can have a social impact, that can make a change simply through t-shirts. are proud partners in our mission to stop gun violence, as a token of appreciation for your purchase, we donate 20% of all sale proceeds to this foundation.

The “shoot hoops not people” design t-shirts have made noise in the NBA space, as players such as Kevin Love, Ben Simmons, and Shai Gilgeous-Alexander have supported the cause by repping the message.

Let’s be the difference we want to see in the world together. It’s the small things that make the big differences. Take a stand!